How to Optimize Your Business with New Orleans PPC Internet Marketing Service
Getting traffic to your website is important, more so now than ever before. In fact, over 80% of ALL buying decisions (even those eventually made physically in person in a store) first start with an online search.
Research conducted by The ROBO Economy further revealed that 82% of smartphone users search the internet on their smartphone for information about a product/service before making a purchase while IN STORE.
Powerful right? We think so too. But if your site isn’t clearly visible in all the right places, at the right times and in front of the right people you’re New Orleans business is losing out big time.
Whether you’re wanting to move additional inventory, take advantage of a slower season, or accelerate your business’s growth, you need to find a new way to drive more traffic to your website. And when it comes to “traffic on demand”, PPC (pay per click) advertising can deliver FAST.
PPC from One of the Leading Advertising Agencies in New Orleans
You may have heard horror stories about PPC, or pay per click, advertising online: It’s expensive, it didn’t get any qualified leads, people from way outside the geographic area inquired about services. PPC doesn’t have to be this way.
For the inexperienced, PPC is a great way to burn through your quarterly ad budget fast. But for those that know how to optimize them correctly, the sky is the virtual limit.
Drive Sales and Growth on Demand
If done correctly, PPC is a great way to bring new potential customers to your website, and can literally be a faucet you turn up or down as high as you want for as long as you want.
Need a trickle of new customers at a specific ROI or for a specific product line? PPC can laser target prospects to meet those needs. Want explosive growth so long as your target minimum ROI is hit? PPC can do that too.
When you talk with a PPC specialist at Infintech Designs, we get to know your business and your goals, which help us hone in on the best strategy for your internet marketing. We work with you to choose the keywords that matter to your business, targeting your ads only to the geographic search area where you want new business. Rest assured your company is in good hands because we are one of the best SEO and PPC companies in NOLA.
And once we set up your ad campaign, we’re always evaluating it to find the best possible performance for you. We treat your ad spend as if it were our own money, making sure we use every penny as wisely as we can.
PPC ads are exactly what they sound like: When someone clicks on your ad, you pay for that “click”. If they don’t click, you don’t pay. Simple as that.
These types of ads can be utilized in a variety of mediums including:
Google search results
Display ads on websites
While traditional SEO methods rely on non-paid, or organic traffic, paid ads (by contrast) allow you to immediately get #1 ranking and visibility in front of your target audience without the wait time.
Instead of paying for a newspaper ad and casting a wide net the way you would decades ago, paid ads online can be hyper-targeted so they’re only shown to people meeting specific demographics such as:
This allows you to get your business and product/service line or offers in front of a very specific set of individuals who are likely to be very interested in what you have to offer.
What Businesses Are Best for Paid Ads?
Online paid ads are great for all businesses! As long as you have potential customers or clients you’re trying to reach, you can make paid ads work for you. Some ways paid ads are used include:
E-commerce stores advertising holiday specials and sales.
Private schools and daycares with open enrollment spots.
Home services companies advertising roofing or siding services after a storm.
Restaurants hosting special events.
Cleaning companies offering deals on initial cleanings.
Dentists offering free exams and X-rays for new patients.
If you can figure out exactly who your audience would be for the service, product, or promotion you want to advertise, paid ads can benefit your business!
What Are the Benefits of PPC Advertising?
While some people may be hesitant at first to pay for traffic to their website, adding PPC as part of an overall digital marketing strategy offers many benefits, including:
Increased Traffic Whenever You Want It.
Turn Your Campaigns Off Or On As Quickly As You Want; As Soon As You Want The Traffic To Stop, Just Pause Your Campaigns.
Target Traffic By A Variety Of Factors To Get The Most Qualified Customers.
Develop Better Customer Profiles For Better Messaging.
Spend Or As Much Or As Little As You Want.
Only Pay When Someone Clicks On Your Ad.
Our PPC Campaigns Get Rave Reviews from Clients!
From ad skeptics to seasoned buyers, our PPC clients trust Infintech Designs to create the best ads for their business. Just see what some of our clients have to say:
“A year in now, and I’m blown away with the results. The return on my ad spend, has blown up the phones with solid leads and clients. I appreciated the patience they extended and frankly, in the end, I feel like I lucked out finding the help I needed.” – Gaven M.
“In my experience in life, most business owners would still try and sell me the campaign in efforts to make whatever money they could, but Brian suggested that we pass on a campaign, that would presumably have given him thousands of dollars over the coming months. He then suggested we shift our focus to paid advertising, and have been doing so for the past three months, with moderate increases in sales month over month.” – Dan A.
“An informative company with skilled teams that I will surely look forward to doing business with.” – Caroline C.
About Infintech Designs
The team at Infintech Designs has provided exceptional digital services to businesses across the country for more than 13 years ranging from online lead generation techniques to mobile marketing, helping our clients grow and prosper. We’ve built our business model on knowing the ins and outs of the industry, getting to know our customers, and always providing service that goes above and beyond expectations.
Your success is our success, and we work hard to help you reach and surpass your goals by effectively leveraging digital marketing. When you hire Infintech Designs, you’re hiring a full-service advertising and marketing agency equipped to handle any of your business promotion needs. Visit us to learn more about our internet marketing services in New Orleans.