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New Orleans Digital Design - Infintech Designs

There has been a massive shift from print media to online platforms in the last couple of decades. Almost every brand in the market is building its digital presence making digital design services in high demand.

Build and ship your digital product on time and within budget with high-quality digital design services in New Orleans. We will ramp up your digital marketing strategies because we have the best talents in the industry.

Our digital design experts will build your application to reflect your brand mission and message. We focus on user needs from the initial design to the final development stage of our digital design services in New Orleans. We simply build, transform, and innovate your products and services digitally.

Digital Design vs Graphic Design

Both terms have been used interchangeably marking a gray line between which one is responsible for what. How does each come into play within the design process?

Graphic design is originally involved with working on print media like books, newspapers, magazines, brochures, and other static images. A graphic designer mostly learns the basic drawing and design fundamentals. They create visual concepts to communicate their ideas to inform consumers.

Digital design is more focused on digital elements that involve movement such as interactive pages, and 2D or 3D modeling. Digital designers create images and elements that will end up on computer screens, phone screens, and any digital device. The design may include audio and sound effects to complement the visuals.

Both graphic and digital design create forms of visual communication, often related to an idea, image, or brand. They consider the message a brand would like to deliver to its target audience through the use of creative imagery and visuals.

As imagery and visuals are effective in evoking emotions in a brand’s audience, the success of a graphic or digital design can increase brand awareness and loyalty. These practices are both incorporated in marketing strategies to build awareness, drive traffic, and increase conversions and ROI.

Key Characteristics of Digital DesignAB Testing

Infintech Designs has a great team of digital designers that offers the best digital design services in New Orleans. We have digital design packages that are tailored to meet your specific requirements.

We are focused on providing you with the best brand experience around and providing your customers with the best user experience as well.

Our expert digital design team will give your company the professional edge with digital design services that will work well for your brand.

The key characteristics of all our digital design services include:

Interactivity

Digital design is expected to be aesthetically pleasing. However, above the beauty of our digital designs, we also make sure that your designs are usable. We focus on how your user will interact with the design.

Whatever medium you need a design for, our digital design experts will create a design that will work across all digital devices.

Analytics

A digital design is defined by data and analytics that allow a digital designer to gauge the product’s performance. Our digital designers use performance indicators for a digital design such as:

  • Likes
  • Shares
  • Downloads
  • Pageviews

Analytics plays a key role in our digital design services because it empowers our digital designers to make data-informed design decisions throughout the design process. We run A/B tests to collect qualitative data about two or more designs.

A/B tests help us determine which design works better and is more responsive to your audience. We perform A/B tests in the best interest of your key audience.

UI UX Design

User Experience and User Interface

User experience and user interface go hand-in-hand in our digital marketing services. Our UX designers incorporate user research and analytics into their design decisions. We combine qualitative and quantitative data to create a design that will bring meaningful and relevant experiences for your users.

Our UX designers typically produce these 10 UX deliverables during a digital design engagement:

  • Business goals and technical specifications
  • Competitive analysis report
  • Personas and UX research reports
  • Sitemap and information architecture
  • Experience maps, user journeys, and user flows
  • UX wireframes
  • Interactive prototypes
  • Visual design
  • Styleguide and specifications for developers
  • Usability testing and usage analytics reports

Our user interface designers focus on the visual communication component of the user experience design. We have a design system that ensures all your designs are consistent across your pages and areas of your website, app, or product. We integrate visual elements like:

  • Layout design
  • Iconography
  • User flows

Deliverables

Our expert digital design team creates all types of digital designs. We use high-end software that is layered. We make sure that fonts are editable in case your customers need to update the information and that you and your customer have acquired the rights to the use of fonts and images.

Our digital design services deliverables include:

  • App
  • Banner Ad
  • Blog
  • Facebook
  • Twitter
  • Web Design
  • WordPress
  • Landing page
  • Email
  • Infographics
  • Ebooks
  • 3D design

Why You Need Digital Design Services

Benefits of Digital DesignSince the digital marketing industry has transformed many businesses over the years, digital design has already become a need for businesses that want to succeed.

Whether you are promoting a new product or service, announcing promos or sales, or just want to optimize your website and social media pages, digital design services can make all the difference.

Infintech Design’s digital design services can be incorporated into other services like search engine optimization and social media management for a full service that is tailored to your digital marketing needs.

We design with a purpose. We take into account factors like user experience, interactivity, and so much more in a digital design that can be used by your audience.

Every element we incorporate in your digital design is backed by solid planning and piles of data. We understand what your potential users’ pain points are, the kinds they typically interact with, and the kind of functionality that is known to trigger them to action.

There is undeniable power in digital design services in breaking the boundaries of space and inviting active user engagement and undeniably so many possibilities you can achieve with Infintech Design’s New Orleans digital design services. Be there when we make these possibilities happen. Call us today and start your digital design projects with us!

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