The internet has always been full of half-truths, fly-by-night shills and web designers that promise the world only to under-deliver (or not deliver at all) what you had expected. Your Guide to Finding the Right Web Design Agency This couldn’t be truer in 2018 and beyond. And as such it's more important than ever to “vet” any websites you do business with for credibility and
Exploring the World of Social Media Marketing We’ve all heard of social media in New Orleans. It’s everywhere that you go, and incorporated into everything from our cell phones to the Starbucks cup we’re drinking our morning coffee out of. To some entrepreneurs and business owners, social media marketing has proven to be the “next big thing” or “new shiny object” in their
In today’s global economy, your customers have OPTIONS. And as such, the reputation of your brand is worth more now than ever before. But what happens when you make a mistake? Or if an employee does something to tarnish your brand? Or if a product or service failed and caused damages? Things happen. From technological outages, to cybersecurity breaches or failures of communication on
With the majority of useful business information now being displayed on Google’s search engine results pages (SERPs), a number of small business owners are starting to reject the idea that they need a website. Thing is, 2019 might be the single most crucial time since websites became an option for small businesses to have and maintain a site. Why Small Business Owners are Opting Out of
Your website is the number one employee of your organization, showing up day in and day out, rain or shine, never taking a sick day, and performing at peak levels without fail. A website is also often the first impression potential customers have of a brand or company, making your site an important representation of what your brand stands for, has to offer, and more. Given its importance, there
A huge part of the consumer buying process today is reading online reviews hence, online ratings have become an essential part of businesses today. BrightLocal executed their yearly study of Local Consumer Review and it garnered significant results. Their study has proven that reviews have a huge impact on Google Local Pack Results and Organic Search Rankings whilst online reviews creates a
Should you start investing in animated videos for your business? Recent reports have shown that animated videos are a powerful communication tool to entice customers, which increases the chances of getting higher conversion rates. It has been observed that animated videos, specifically the ones with a “drawn” cartoon and a voice over is an effective way to keep customers engaged. So, we gave
There are so many businesses in the web space and it gets harder every day to stand out as a unique brand. Your potential customers are being wooed by your competitors, it’s no longer effective to throw out the same sell tactics at them. Now consumers are more “ad aware” than they were a decade ago; even some brands are bringing back native advertising. Instead of recycling previous
Every marketer who is worthy will probably claim that they know all they need to know about their organization’s SEO practices. But can anyone really know this? As far as internet search is concerned, there are thousands of ‘hack’ posts on how to improve your website’s search visibility. However, a majority of those resources seem to be focused on regular desktop search. Following the
If you’re using your website as an income generation tool, you have to ensure that there are no bottlenecks along the way. SEO is important and there is a lot you can do on your site and beyond to give your site greater visibility on search engines. However, none of these efforts will mean much if you’re working with the wrong web host. It’s easy to see a web hosting service as nothing more
Today’s individual is highly informed, connected and on the move. As a dynamic person, with a dynamic personality, your personal branding should speak volumes. If you are looking to become a force in your industry, you need a strong personal brand. One way to do this is having a website that commands authority. If you want to make the most out of the site, consider hiring a reliable web
The web is filled with businesses competing for attention of users and potential customers. It can be tough trying to win the attention of customers in an already crowded market, so one strategy is to lure them instead. By flipping the table around, you can work the tide to your advantage. All it takes is updating your website with fresh content on a regular basis. You can always seek the help
Keywords are necessary for every SEO campaign and will play a big role in everything from on-page SEO to link building. Knowing which keywords you should target and how to target them will determine whether your SEO strategy will produce superior results or fail miserably. To help you improve your SEO results, Infintechdesigns.com put together a guide to help you figure out what kinds of keywords
If you use remarketing, it's all too easy to consider your remarketing audience as an afterthought. After all those visitors weren't interested in your offer the first time, right? If your goal is to use remarketing effectively, you need to apply some techniques to target those visitors who might actually convert. Here are 3 ways to use remarketing for better results. How to Get Users to Return
Building an email list is no easy task for ecommerce businesses. With all of the messages that subscribers regularly receive from businesses, your content really needs to stand out from the competition. If you want better results from your email marketing efforts, it’s time to try something different. Here are 5 ways to reconnect with your email subscriber list. 1. Send More Updates Many
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