A clean design for advertisements or a website can do a great service to expanding your business prospects. Whether you plan on doing it yourself or hiring a graphic designer from New Orleans there are a few things you should consider to ensure the best outcome for your designs and business in general. Clearly Described Instructions When working with a professional graphic designer you
There are a great many misconceptions about how marketing online can work for business and individuals. This isn’t helped by the fact that there is a propensity for an online marketing company to provide terrible results and therefore set the stage for these myths to propagate through word of mouth with no real evidence to show that they actually performed anything worthwhile. It would
Internet marketing, just as the name suggests, refers to marketing and advertising efforts that use email and the web to drive sales directly through electronic commerce. Internet or online marketing is used alongside traditional marketing methods such as flyers, radio, billboard, TV, and newspapers. With the increased use of the internet, online marketing has become an integral part of
The internet has always been full of half-truths, fly-by-night shills and web designers that promise the world only to under-deliver (or not deliver at all) what you had expected. Your Guide to Finding the Right Web Design Agency This couldn’t be truer in 2018 and beyond. And as such it's more important than ever to “vet” any websites you do business with for credibility and
Branding and presentation matters. This is no different for companies competing in the global market, or locally in New Orleans, LA. The most basic description of branding is how you present the narrative and image of your business to the market. And when it comes to branding and positioning, your business logo design sets the stage for the way in which your business is received and
Exploring the World of Social Media Marketing We’ve all heard of social media in New Orleans. It’s everywhere that you go, and incorporated into everything from our cell phones to the Starbucks cup we’re drinking our morning coffee out of. To some entrepreneurs and business owners, social media marketing has proven to be the “next big thing” or “new shiny object” in their
In today’s global economy, your customers have OPTIONS. And as such, the reputation of your brand is worth more now than ever before. But what happens when you make a mistake? Or if an employee does something to tarnish your brand? Or if a product or service failed and caused damages? Things happen. From technological outages, to cybersecurity breaches or failures of communication on
With the majority of useful business information now being displayed on Google’s search engine results pages (SERPs), a number of small business owners are starting to reject the idea that they need a website. Thing is, 2019 might be the single most crucial time since websites became an option for small businesses to have and maintain a site. Why Small Business Owners are Opting Out of
Your website is the number one employee of your organization, showing up day in and day out, rain or shine, never taking a sick day, and performing at peak levels without fail. A website is also often the first impression potential customers have of a brand or company, making your site an important representation of what your brand stands for, has to offer, and more. Given its importance, there
A huge part of the consumer buying process today is reading online reviews hence, online ratings have become an essential part of businesses today. BrightLocal executed their yearly study of Local Consumer Review and it garnered significant results. Their study has proven that reviews have a huge impact on Google Local Pack Results and Organic Search Rankings whilst online reviews creates a
Should you start investing in animated videos for your business? Recent reports have shown that animated videos are a powerful communication tool to entice customers, which increases the chances of getting higher conversion rates. It has been observed that animated videos, specifically the ones with a “drawn” cartoon and a voiceover are an effective way to keep customers engaged. So, we gave
There are so many businesses in the web space and it gets harder every day to stand out as a unique brand. Your potential customers are being wooed by your competitors, it’s no longer effective to throw out the same sell tactics at them. Now consumers are more “ad aware” than they were a decade ago; even some brands are bringing back native advertising. Instead of recycling previous
Every marketer who is worthy will probably claim that they know all they need to know about their organization’s SEO practices. But can anyone really know this? As far as internet search is concerned, there are thousands of ‘hack’ posts on how to improve your website’s search visibility. However, a majority of those resources seem to be focused on regular desktop search. Following
If you’re using your website as an income generation tool, you have to ensure that there are no bottlenecks along the way. SEO is important and there is a lot you can do on your site and beyond to give your site greater visibility on search engines. However, none of these efforts will mean much if you’re working with the wrong web host. It’s easy to see a web hosting service as nothing more
Today’s individual is highly informed, connected and on the move. As a dynamic person, with a dynamic personality, your personal branding should speak volumes. If you are looking to become a force in your industry, you need a strong personal brand. One way to do this is having a website that commands authority. If you want to make the most out of the site, consider hiring a reliable web
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