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Key Principles in Building High Traffic Websites

Since you have thousands, and possibly, millions of competitors online, it is to be expected that you would want your site to be the most visually appealing. But there is a thin line between a visually appealing site and one that is just too full of annoying graphics that hampers fast access. Internet users will never have the patience to wait for a website to finish loading because after all, they are only looking for information. So to resolve this issue, web design firms are now adapting the principles of fluidity and responsiveness and applying them to their websites.

What is a fluid website?
A fluid website is a site that easily adapts to the needs of the users. It is a site that uses consistency from the minutest details to create a harmonious appeal. For instance, the use of CCS3 in website design is still in its infancy and thus, it is not a cross browser just yet. But if you apply it wisely, you can come up with a compelling CCS3 site that still retains its original design regardless of the browser you use.

Further, web design firms may also take advantage of tiled background applications to achieve a certain sense of site consistency throughout all known resolutions.

 What is a responsive website?
It is not only a site that web design firms come up with to respond to the questions a user may have regarding navigation. A responsive website is more than that. It is a website that uses new tricks like a dropdown menu to save on space or a responsive font size to make the texts readable on both large and small monitors.

A designer working on a responsive website anticipates on what device the user will use to view the site. As such, if the original website is graphical and it is viewed on a mobile device, or some other capable device that uses a smaller screen, some of the graphics should be automatically removed to make loading faster. However, despite the removal of some design elements, the Internet user should still have the same pleasant experience as he would when looking at the site with a larger monitor.

But if you want to retain all graphics and are confident that their presence won’t affect the site’s performance when viewed in a mobile device, choose web design firms that can also play with the CSS technology. If your chosen firm knows how to add transition effects to your site then you should not worry about your users moving the scroll bar right and left because even if re sized, the site elements should automatically shift by themselves to still fit through the screen.

How can you achieve a fluid and responsive site?
It is just a matter of playing with the right site creation tools plus a lot of creative thinking. Fortunately, you do not have to spend time on this task because there are a number of web design firms that can be commissioned to build a fluid and responsive site for you. So if you value your online catalogue as much as you value your physical location, choose your website designer well.

If you want to come up with a flexible, fluid, and responsive website to boost your online credibility, contact Brian Hong at 504-717-4837 or visit


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