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The most important part of a company’s online presence is a well designed website with a lot of opportunity to...

Calculating the Best Social Media Posting Schedule for Your Business

An important part of every online marketing plan is the strategy for using social media, but whether you plan a...

Outsourcing Your Online Content

Many larger companies employ dedicated staff to manage their online presence but this isn’t always practical for smaller businesses. The...

Using a Call to Action to Engage Your Customers

Online marketing is all about building and maintaining relationships. This means engaging in the online community and contributing to it...

Building Relationships with Your Customers on Social Media Sites

With memberships of somewhere around 1 billion people social media offers a cheap and alluring means for promoting your business....

Promoting Your Business Using LinkedIn Groups

LinkedIn is currently the third largest social network with 150 million members, and because the focus of the site is...

Targeting Your Niche Market Using Facebook Ads

Facebook can be a great place to promote your business but posting status updates only reaches users on the site...

It is vital to a successful online marketing strategy to have a company website. This is the foundation of your...

Taking Full Advantage of Your Google Places Listing

Google Places is a free business listing that is usually generated automatically by Google for any company for which it...

Effective Social Media Marketing Strategies

Social media marketing is more complicated than just making a few Facebook or Twitter posts and hoping that your customers...

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