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Pay-per-click (PPC) advertising uses researched keywords that are tailored to your target market. These keywords and ads encourage likely customers...

5 Tips for Finding the Right Keywords for Your Pay Per Click Advertising

Pay-per-click (PPC) uses selected keywords to encourage readers of a website to click the ad and follow through to your...

3 Ways Pay Per Click Advertising Can Knock Down Your Competition

In order to get ahead of your competition, you need to increase the number of people viewing your website. More...

Top 4 Mistakes Businesses Make When Hiring a Marketing Firm

As a small business, one of the hardest things to do in-house and one of the easiest things to outsource...

How to Tell Your Story Visually On Your Website

Have you ever arrived at a website that was filled with just the right amount of images and text that...

Does Your Business Blog Have These Elements?

A business blog is a powerful marketing tool. It can attract new customers, keep current customers engaged and loyal to...

Is Your Business Website Ready for a Redesign?

With the new year comes a fresh start, not only for individuals, but also for businesses. This is the time...

3 Features Every Business Website Must Have

The Internet has progressed quickly. No longer do people use business websites as a simple brochure to gather basic information....

Why Professional Web Design Matters for Your Small Business

Your small business website is often times one of the first things a customer will see when they find you...

What Is Facebook Graph Search and Why Is It Important for Business?

In his 2001 book, Seth Godin wrote the following words: “We live in a world where consumers actively resist marketing....

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