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Year: 2015

Reasons to Outsource Your SEO Strategy
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5 Reasons to Outsource Your SEO Strategy

Many companies are starting to see the benefits of having a comprehensive SEO strategy. However, many businesses are still uncertain about whether or not the implementation of an SEO strategy should be handled in-house or if the work should be done by an outsourced provider. Using a third-party company for your SEO strategy can have many benefits. Here are 5 reasons to outsource your SEO

Increase Your Blog Traffic on Twitter
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Using Twitter to Increase Your Blog Traffic

Twitter, like other social media sites, can drive a ton of traffic to your blog if you use this resource in the right ways. There are many different tactics for using Twitter to increase blog traffic. However, the key to success is creating a sound strategy that is consistent. Here are some tips for using Twitter to increase your blog traffic. Insert Images and Video It is a well-known

Instagram to Your Social Media Marketing Strategy
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Adding Instagram to Your Social Media Marketing Strategy

In the past year, Instagram has exploded as a top website. According to recent research, Instagram engagement has now outpaced that of other social media networking sites, including Facebook and Twitter. With one of the largest user bases, other than Facebook, Instagram is a must have for any comprehensive business social media marketing strategy. If you are just getting started, there are a few

Get People to Pay Attention to Your Content
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How to Get People to Pay Attention to Your Content

If you have been creating content for your business but it seems as though no one is paying attention to it, it might be time to rethink your strategy. Content should be used to help your business and shouldn't just be an additional cost in your marketing budget. Here are some tips to help get people to pay more attention to your content. Figure Out Your Goals If you want to get more

Tips for Holiday Email Marketing
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5 Tips for Holiday Email Marketing

The holidays are coming up and for some businesses, the holiday season means lots of sales and even more customers. Every year customers seem to start shopping for holiday gifts earlier. Therefore, it is a good idea to already have a strategy in place for your holiday email marketing before the season begins. Here are five tips to help you get your email marketing ready for this holiday

Boost Traffic to Your Content With Keywords
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How to Boost Traffic to Your Content With Keywords

SEO is important for helping your site to rank higher in the search engines. As a result, adding keywords to your content can help to increase the number of visits to your website. A properly optimized page will rank highly in the search engines for specific keywords. Here are some tips on how to optimize your site pages so that you can learn how to boost traffic to your content with

Tips for Increasing Your Online Reviews and Feedback
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5 Tips for Increasing Your Online Reviews and Feedback

To measure how well your business is performing in the areas of customer and user experiences, you may want to keep track of the feedback that you receive online. Online reviews are essential for e-commerce businesses in measuring the popularity of products and services. Getting more feedback can mean greater insight into your business. Here are five tips for increasing your online reviews and

Tips to Boost Your Lead Conversions
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5 Tips to Boost Your Lead Conversions

For many businesses, the sole purpose of having a website is to generate leads. Lead quality is extremely important for businesses in determining which leads will eventually turn to sales. As a result, you will need to employ targeted methods of generating leads from your website that are guaranteed to be high-quality leads. Here are five tips to boost your lead conversions from your

Why Business Should Be Using Youtube Videos
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Why Your Business Should Be Using Youtube Videos

While YouTube videos are not recommended for every business, for the majority of businesses, they can be highly effective lead generation tools. Using YouTube videos for marketing purposes also has many other benefits. Here are the reasons why your business should be using YouTube videos. YouTube Is Growing Rapidly According to the YouTube press page, the number of hours people are watching

Repeat Violators of Webmaster Guidelines Receive Strong Google Warning
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Repeat Violators of Webmaster Guidelines Receive Strong Warning From Google

In a recent blog post, Google announced that it is fed up with sites that continuous violate the Webmaster Guidelines. The company announced that it will begin taking automated and manual actions against the websites that refuse to comply with the Webmaster Guidelines. This notification comes after Google has already many tools and other important information available to online users about

Use Testimonials to Attract New Customers
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How to Use Testimonials to Attract New Customers

One of the best ways to attract new customers is to post online testimonials. These testimonials must be from real people and discuss their experiences with your business. By reviewing the stories that other customers have told about your business, your potential customers may feel more convinced about doing business with your company. Here are some tips to help you use online testimonials to

Select Profitable Keywords for Your SEO Campaign
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How to Select Profitable Keywords for Your SEO Campaign

Selecting the right keywords to target for your SEO campaign is one of the most difficult tasks that is involved in the process of setting up an SEO campaign. When a campaign begins, there may or may not be enough data to determine which keywords are best. As a result, the SEO campaign manager will then be responsible for selecting the keywords for the campaign. How can you be sure that you are

Content Marketing Mistakes
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Are You Making These Content Marketing Mistakes?

Have you been doing content marketing all wrong? Do you know a lot about content marketing, but there are just a few things that you are unsure about? If these thoughts run through your mind, at least on occasion, you need to consider how much you really understand about content marketing. To help, we have put together a list of the top content marketing mistakes. Here are some things that you

Click-Through Rates in SEO
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Do Click-Through Rates Really Matter in SEO?

When it comes to SEO, you've probably heard that it is important to track the click-through rate (CTR). It is commonly believed that the higher the click-through rate, the more people have visited your site. However, this assumes that you have visibility for your site activity to ensure that these are non-bot users. In addition, a recent experiment indicates that CTRs may not actually have a

Mistakes That Can Damage Your Social Media Marketing Campaign
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5 Mistakes That Can Damage Your Social Media Marketing Campaign

In just the past year, many people and businesses have run into trouble on social media for various reasons. The consequences that can result from a social media campaign mistake can be vast and can impact the bottom line of your business if not handled properly. Here are five social media marketing mistakes that can cause damage to your campaign. Posting Material That Is Offensive It is

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